February 2020

05th févr. 2020

February is upon us, Munster Vales have a very exciting season ahead with a number of marketing and developmental initiatives to further support tourism providers within the region.

Launch of Munster Vales Website

Munster Vales will officially launch the redevelopment of www.munstervales.com in mid February. Currently in excess of 80% of tourists depend on the internet to research and plan their holidays. To respond to this need, Munster Vales has created a modern, user-friendly, mobile-optimised website, to inform and inspire potential visitors. The website is visual in its design showcasing the many great experiences within Ballyhoura, Galtee, Comeragh, Nagle and Knockmealdown mountain rangers.

We value your input and contribution to www.munstervales.com and therefore if you would like content reviewed or added please get in contact through email to [email protected]. To celebrate the launch of the website, Munster Vales will be hosting a competition through our social media channels to mark this exciting new development so keep an eye out for this!

Networking Training Workshop

Munster Vales is hosting a Networking Training Workshop on March 6th in Tipperary Heritage Excel Center in Tipperary Town. The aim of this workshop is to provide Munster Vales stakeholders with an opportunity to network with each other whilst there will be an opportunity to update existing networking skills and gain valuable insights into into effective tools for collaboration. This will be an interactive workshop where delegates will hear from other providers how collaboration has benefited their tourism business.

Please RSVP to [email protected] to avoid disappointment as places are limited.
This will be the first of three workshops taking place in 2020 that will focus on specific themes, the first of these will be the power of collaboration and networking in promoting tourism business within Munster Vales.

Training and Mentoring

Munster Vales is proudly supported by the Local Enterprise Offices of Cork, Tipperary, Waterford and Limerick in the provision of mentoring and training support to tourism providers. If there is any specific support or training required, please get in touch and we chat about putting supports in place to assist your business. Munster Vales will be running social media training in the near future. We will be back in touch with course information.

Holiday World

Munster Vales had a positive presence at Holiday World in Dublin at the end of January 2020 and it was great to promote the array of attractions, activities and accommodation providers within the region. Visitor numbers were in or around 45,000 mark which apparently was the show’s biggest attendance. It was a fantastic experience to collaborate with Pure Cork and Ballyhoura in promoting Munster Vales to the attendees at Holiday World.

We have been busy with promoting the many great experiences within Munster Vales through press coverage and social media channels. Claire Scott recently visited Munster Vales with her friend and wrote a lovely article in the Mail On Sunday about her adventures in Munster Vales from horse trekking in Ballyhoura with John Joe, taking in Doneraile Wildlife Park , walking in the Glen of Aherlow with Michael and Helen of Aherlow Fáilte to enjoying a fabulous stay at Glasha Famrhous, Claire was treated to some top class accommodation in Ballyhoura Luxury Hostel. Glasha Farmhouse thoroughly enjoyed her visit to the region. Please click on Link to Article

Press Coverage

We look forward to welcoming Tara Povey, Travel Writer and Blogger to Munster Vales in the coming weeks for a mix of outdoor adventure and heritage. Tara Povey has a significant following through her social media campaign, Since the end of May last year Munster Vales has generated over €235, 000 worth of PR value in promoting the region which in turn has assisted tourism providers in the region in gaining awareness of their business. We hope that targeted fam trips like this welcome new visitors to your door with such exposure. Munster Vales will continue to work in gaining more national and international press coverage throughout 2020.

Content Creation

Munster Vales are constantly striving to improve their content bank and with that we have completed a serious of new videos that are now available through You Tube, Please click link here; Munster Vales Videos , Please feel free to download and share on your own channels, Please reference credit to Munster Vales.
Going forward we will continue to develop our image bank which will showcase the amazing experiences on offer to visitors, This year we will focus on high quality images that capture the beautiful towns and villages within Munster Vales. These will be available when the project is completed.

In other News!

Please fee free to get in touch with regard to any event or feature of your business that you wish to be highlighted to visitors and providers alike. East West Mapping were in touch to say that they now have three fantastic maps available to visitors and avid walkers alike that are seeking to hike in the Commeraghs, Knockmealdown or Galtee Mountain ranges. These are a welcome addition to tourism providers whom have visitors that seek hiking and walking as an activity base. Please see attached for purchasing information
Click on Link to East West Mapping

Tipperary Tourism have launched a fantastic new website which showcases exciting itineraries, Check out www.tipperary.com for more information.

Limerick have unveiled a new brand ATLANTIC EDGE, EUROPEAN EMBRACE for visitors which is inspiring, Check out
www.limerick.ie/discover for more detailed information.

The 10th edition of the exciting Biking Blitz Series kicks off Sunday 23rd February @10am at Ballyhoura Mountain Bike Trails. The Biking Blitz is a mass start cross country mountain bike event, aimed primarily at beginners but with something for everyone. There are two categories, “Baggy Shorts” for beginners or “Super Pro” for more experienced riders, plus youth categories from U6 to U18. Here's the entry link for the 2020 series: CLICK HERE

Pure Cork will be unveiling their leisure tourism plans for 2020 in mid February, Check out www.PureCork.ie for more detailed information and news updates

Strategic Development Plan

Last but not least, we are very excited to announce that we are commencing development of a 5 Year Strategic Development Plan for Munster Vales, We will need your input into the strategic direction of Munster Vales and therefore we will be hosting public consultations during the year. We will be in touch with you about this in due course.